WAEL FATHI RASHED IBRAHIM

Sales Executive | Retail Operations

Dubai, UAE

Profile summary

Experienced sales executive with 15 years of background spanning retail operations, client acquisition, and direct sales. Recognized for meeting quotas, analyzing customer needs, and supervising personnel across multiple locations. Committed to delivering quality service and supporting cross-functional team execution.

Career highlights

Sales Target Achievement: Exceeded monthly sales quotas consistently at over 100 percent through cold calling, lead research, and customer needs analysis.

Team Training and Management: Trained 7 new sales representatives while coordinating schedules, monitoring performance metrics, and supervising store operations.

Customer Relationship Management: Addressed customer inquiries, resolved complaints, and performed cost benefit evaluations to maximize client satisfaction across retail locations.

Key skills

SkillsThe ability to work well as a part of a team but also use own initiative Problem solving Good literacy and numeracy skills Talent in selling products Client Acquisition Direct Sales Pipeline Tracking Customer Needs Analysis Retail Operations Cold Calling Inventory Management Vendor Coordination Customer Service

Professional experience

Sales ExecutiveJan 2024 - Present
Letoile EMTS Trading LLC, Dubai

Reports to sales management while operating within Dubai markets, driving client acquisition and revenue generation. Coordinates direct sales outreach, pipeline tracking, and customer needs analysis. Guides the execution of daily prospecting and client communication workflows.

  • Maintained sales quotas by achieving over 100% every month.
  • Researched potential leads from business directories, web searches, or digital resources.
  • Performed cost-benefit and needs analysis of existing and potential customers to meet their needs.
  • Reached out to customer leads through cold calling.
  • Tracked weekly, monthly, and quarterly performance and sales metrics.
SUPERVISORMar 2013 - Apr 2016
Arabian Company for Cinema Production, ALEXANDRIA, EGYPT

Directed theater operations and personnel in Alexandria, Egypt, maintaining safety standards and facility cleanliness. Supervised external vendors and contractors while coordinating inventory and refreshment services.

  • Supervised theater personnel to complete daily tasks and assisted with staff training operations.
  • Maintained exterior facilities, parking lot grounds, and equipment in a safe condition.
  • Managed vendor contractors and processed the receipt and storage of perishable inventory items.
SALES REPRESENTATIVEOct 2010 - Jan 2013
APARIL LO, APARIL COMPANY, DUBAI MALL BRANCH, DUBAI, UNITES ARAB EMIRATES

Shaped sales and communication standards, steering direct client engagement across retail operations. Addressed customer inquiries and executed presentations to match product offerings with buyer requirements.

  • Executed cold calling to contact prospective customer leads and generate outreach.
  • Conducted cost-benefit and needs analysis for existing and potential clients.
  • Resolved customer complaints and issues to expedite service recovery.
Customer service workshop
Customer service workshop
Time management workshop
Time management workshop
Reaching out to customers leads through cold callingMay 2016 - Dec 2023
Store Manager, ABD ALSAMAD ALQURASHYand quarterly performance and sales metrics.
  • Trained 7 new sales representatives.
  • Supervised sales representatives and assistants while receiving and reporting on all incoming sales leads.
Prepare and serve quality refreshments in a safe and clean environment.Oct 2010 - Jan 2013
Receive and store perishables and non-perishable items.Replenish workstations, materials and supplies.
  • Prepared and served quality refreshments while maintaining safe and clean operating conditions for customers and staff.
  • Received and stored perishable and non-perishable items, replenishing workstations, materials, and supplies as required.

Education

BACHELOR DEGREE IN INDUSTRIAL RELATIONSJun 2006
FACULTY OF BUSINESS ADMINISTRATION, LABOR UNIVERSITY, ALEXANDRIA
  • Grade Very Good

Languages

Arabic · Professional

English · Intermediate